In this episode of the Marketers Take Flight Podcast, I am going to be covering proposal content, specifically how to take your proposal content from boring to compelling. I am going to talk about some strategies around persuasion, writing, and how to infuse creativity into your proposals.
Beyond Proposals: Adding Value as a Remote Marketing Professional
With remote working it might be challenging to appear to be working or demonstrate your value if you aren’t producing a proposal. What is the best use of your time during this unique situation? This article shares some initiatives you can start while working remotely to continue to add value to your firm.
Introducing MARKET-ers’ Place
It’s HERE! THE newest place to get training, tools, and resources specific to A/E/C marketing. It’s called MARKET-ers’ Place and it’s officially open for business. Access MARKET-ers’ Place Here: https://www.marketerstakeflight.com/shop/ Why I Created MARKET-ers’ Place When I first started out as a marketing coordinator at an engineering firm, I had…
ICYMI: Top 10 Proposal Management Articles
From finding potential new projects to getting a timely go/no go decision and producing winning proposals, this is a round-up of my best proposal management articles.
Five Items to Watch Out for When Reading RFPs
Whether it’s your first or hundredth proposal, it all begins with reviewing the RFP. I provide five items to watch out for when reading RFPs. These items can disqualify your proposal or provide a hidden advantage. I also provide you with an RFP Review Cheat Sheet to use as a reminder when reading RFPs.
When a Win Strategy Works
I thought I would shift gears a bit and share a personal story about a time when having a documented win strategy paid off for our firm. I guess I just spoiled the ending of this story for you. Our firm did win the project; however, I still encourage you…
Do you have what it takes to be an A/E/C marketer?
The A/E/C marketing professional needs a unique set of skills to be successful. Read my thoughts on what it takes, and let me know if you agree.
Find Your Next Marketing Coordinator
The marketing coordinator is probably the toughest position to fill right now. Posting a job opening on your website probably isn’t enough. You are most likely going to find your next marketing coordinator by searching for them instead of them apply to your site. Listed below are some of the…
Get Certified, Build Your Career
Upon obtaining my CPSM certification, I felt that doors opened and opportunities for career advancement appeared. Here’s some tips to help get you certified.
Commuter College
Podcasts Every Marketer Should Listen on the Way to Work Do you have to drive to work? Do you take a bus or a train? If you have a commute—long or short, then you lucky to enroll commuter college. You may spend your time unwinding by listening to music or…