140: Mastering Social Media: How to Plan a Three-Month Content Calendar
Ever felt buried under the weight of content planning? If the thought of crafting a content calendar has you breaking out in a cold sweat, I’ve got a game-changer for you. In the latest episode of the ModMarketing podcast, I delve deep into the art of creating an effective 3-month content calendar in just a few hours. Intrigued?
The Power of a Strategic Content Calendar:
Balancing content creation for two companies, Full Sail Partners and Marketers Take Flight, taught me the undeniable power of a well-structured content calendar. And now, I’m sharing my tried-and-true method with you. This episode guides you through my exact process, from brainstorming impactful content ideas to harnessing holidays and weekly themes for maximum engagement.
And because I believe in setting you up for success, I’ve included a free quarterly content calendar template. Just click the image below to grab your copy. It’s your roadmap to content success; just fill in your dates and topics, and watch the magic unfold!
Content Calendar Mastery: Tips and Tricks:
Here’s the thing: a content calendar isn’t just about planning. It’s about strategic alignment, consistency, and resonating with your audience. Whether you’re crafting a blog post, podcast episode, or tweet, every piece of content should be a cog in your marketing machine.
For instance, did you capitalize on July 1st, National Joke Day? I did, with a fun twist, sharing dad jokes from the Full Sail Partners team. Your content calendar is more than just a schedule; it’s an opportunity to creatively engage and leave a lasting impression.
If you’re thinking, “But I always hit a content wall,” fear not. In the episode, I share insights on revisiting and rejuvenating old content, giving it a fresh spin. With a content calendar, you’re not just planning; you’re strategizing.
A Quick Ask:
If the episode has added value to your content calendar journey (or any other marketing endeavor), could you share it with your AEC marketing peers? Every episode is crafted with love and dedication, and I’d be thrilled if it reached and empowered more marketers like you.
Highlights from the Episode:
Weekly core content and why it’s important
How to use both national and hashtag holidays to help come up with engaging content
Ideas to repurpose previous content that performed well
Steps to start filling out your content calendar
How to use your weekly core content to ideate other social media posts each week
Take action: Download the quarterly content calendar and start filling it out!
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2 thoughts on “[ModMarketing] Step-by-Step Process to Create a Quarterly Content Calendar”
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100% agreed. Thanks for listening and taking the time to comment.