Is there a career path in AEC marketing beyond the marketing coordinator role?

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If you have been a marketing coordinator for more than 2 to 3 years, you begin to wonder what your next job role should be. You can become a Senior Marketing Coordinator and then eventually a Proposal or Marketing Manager. Eventually you may be managing other staff, larger pursuits and/or multiple pursuits. Can you ever […]

How do you define local?

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Coming out of the recession, local has mattered. Both public and private clients are feeling the pressure to give the work to the local firms. By selecting firms who are local, they are supporting the local economy. This is a no-brainer for elected officials and authorities who must cater to the local constituents. It is […]

Questioning Your Way to the Top

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Why, how, when you should be asking questions When I first started out, I was completely overwhelmed with the information I needed to learn in a such as short period of time–everything from reading RFPs to understanding roadway design and drainage design to finding the appropriate resumes and relevant projects. I knew the fundamentals of […]

Setting Yourself up for Success: Grammar and Proofreading

This is part of the Setting Yourself Up for Success series. This series helps marketers in the engineering/architecture/construction industry navigate the proposal turbulence and have their career take-off! In the Grammar & Proofreading episode, we explore the differences between writing and editing guidelines and why it is important to have them for your firm. I […]

Marvelous Marketer, Hope Wilson, CPSM

Marketers Take Flight presents its Marvelous Marketer series featuring Hope Wilson, CPSM. She is the Principal of Wilson Business Growth Consultants. With more than 18 years of experience, she is an international award-winning business strategy and communications professional. In today’s video she shares her background, how she became an AEC marketer as well her advice […]